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Wheel of color on abstract blue background.An illumination on PANTONE’s Color of the Year.

January 14, 2021

PANTONE recently revealed their Color of the Year — a highly anticipated moment for color enthusiasts. What is it and what does it mean for you?

Illustration of blue and orange ornaments hanging in front on a blue background. Our 10 favorite things about Midwest holidays.

December 22, 2020

As a Midwest-based agency, there’s a lot of things we love about holidays in the heartland — so we made a top 10 traditions list.

How to write an effective marketing email.

December 7, 2020

In Part 2 of our email marketing blog series, we want to share some tips and best practices for writing emails that resonate and motivate.

Five smartphones laying in a pattern on a navy blue background.Is influencer marketing worth the investment?

November 23, 2020

It requires investing in content creators — without 100% control over the project outcome. So we ask: Is the workload worth the return?

iPad laying on a table with a grid of social posts on the screen.How to make social media a game changer.

November 17, 2020

Social media is part of every digital marketing mix, but not every brand makes the most of it. Here’s how to take your social media to the next level.

Performance Marketing and Epiroc win gold B2 Award for employer branding campaign“United. Inspired.” takes the gold.

November 9, 2020

To unite and inspire employees, our team worked with Epiroc to create an award-winning campaign that went beyond colors, fonts and messaging.

Graphic of 3 pieces of mail, one of which has an @ signDissecting the anatomy of a high-performing email (infographic).

October 12, 2020

A lot goes into creating an email campaign that drives results — enough to create a whole blog series. Let’s kick it off with the basics.

Illustration of a woman with long brown hair reading.Our top 10 reads for smart marketers.

September 28, 2020

Looking for your next insightful read? We’ve compiled a list of our top 10 favorite books for marketers trying to make a mark.

Anthologic company named 2020 Top WorkplaceWe made the Top Workplaces list.

September 14, 2020

The people have spoken. Anthologic — PM’s parent company — has been awarded the 2020 Top Workplaces honor by The Des Moines Register.

illustration of woman sitting on couchHow COVID-19 shook up the media world — and what it means to you.

August 24, 2020

After the COVID-19 pandemic hit, millions of people started to adapt to a new way of life — including the way they consumed media.

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